A greater commercial appeal

Posted on Aug 28 2018 - 10:00am by Editorial Content

eReceptionist asked members of the public to identity factors that they found to influence their opinions of professionalism and branding when it came to a small-to-medium sized commercial entities.

Commercial appeal

Commercial appeal

60% of respondents stated that having a business website is crucial to a professional brand image, 38% believe a social presence is essential for competing with larger corporations and 33% identified 24/7 customer support and automated phone answering services as a key part of establishing a bigger and more approachable business.