Opportunity in education

Posted on Jan 28 2015 - 8:35am by John Peters

Ingram Micro has brought together a complete portfolio of solutions for the education sector, making it easier for resellers to address this lucrative market.

Ingram Micro is partnering with leading vendors to offer a comprehensive range of education IT solutions

Ingram Micro is partnering with leading vendors to offer a comprehensive range of education IT solutions

Here are the facts – the UK has 19,000 primary schools, 3,900 secondary schools and over 280 universities. In 2014 annual school spending on computer equipment will move beyond £600 million pounds. And total ICT annual spend is projected to exceed £2.7 billion.

It’s a massive opportunity for resellers. Recognising the commercial opportunity is one thing, but realising it requires support. This is precisely why Ingram Micro has launched a major business development initiative; so our channel partners, both large and small, can do just that.

We’re undertaking our first ever education end-user campaign, helping schools and colleges to understand the teaching and learning opportunities of technology and how to navigate the complex mix of applications, devices, infrastructures and services.

To do it, we are engaging directly with education buyers, answering questions like “what do education buyers care about?” and “what are the best selling classroom and campus technologies?”. All in an effort to provide commercial insight and drive demand for reseller partners.

Great deals on the best solutions Ingram Micro is partnering with leading vendors to offer a comprehensive range of education IT solutions – from ProAV, devices, print & peripherals, through to infrastructure, software and services.

We’ll bring you the very best deals and, of course, continue to offer consultancy and services to support the sale, convert your prospects and to lend a helping hand during planning, configuration and deployment, if required.

Education offers a huge opportunity. And Ingram Micro is here to ensure you have everything you need to take full advantage of it (see right).

The fact that our Learning Live presentations at October’s SMB Alliance event were some of the best attended during the show highlights how important this emerging market is for partners. So, too, does the tranche of education-specific products and services now coming through from vendors.

Education is a solution sellThe growing margin potential of selling solutions and services into primary, secondary and tertiary institutions is a major attraction for resellers.

According to Intel, revenues are growing as devices proliferate outside the traditional PC lab environment – prompting new opportunities to sell hardware certainly, but also to deliver the back-end wireless, server and storage infrastructures needed to support them all.

Not only this; because much of the technology is still new to the classroom, partners can extend relationships by offering teacher professional development – showing professionals how to use and get the most out of tablets, two-in-one devices and all the applications students can now access online and in the cloud. For example, integrating a solution like HP Classroom Manager with school or pupil-owned devices opens up a host of new connected learning opportunities. Students work independently on their devices or collaborate online, while teachers can set quizzes, evaluate progress and provide support direct from their own management terminal.

In addition, new hardware developments have many applications in education:

Computers

Ruggedised laptops like Lenovo’s EDU Series are perfect for a classroom environment. So, too, are its range of Tiny Desktop PCs, boasting the latest processors, innovative productivity features and iron-clad security options in an astonishingly small form factor.

Printers

Energy-efficient business inkjet printers like Epson’s Workforce Pro range have the potential to halve the cost of printing and save schools thousands of pounds.

Displays

LG’s 12:9 Curved UltraWide Monitors allow film and design students to work across four unique windows on a single screen.

To view Ingram Micro’s full range of education solutions, visit www.imeducation.co.uk