I suspect that in common with all businesses, the print channel is anticipating the full impact of Brexit now that Prime Minister Theresa May has triggered article 50. In an address to Parliament, May warned there would be consequences for the UK. She said: “We know that UK companies that trade with the EU will have to align with rules agreed by institutions of which we are no longer a part, just as we do in other overseas markets.”
We have already seen pricing changes from multiple vendors – whether this will continue and how it will impact on the prices end-users are currently paying under MPS agreements and on dealers’ margins remains to be seen.
However, it’s not all doom and gloom. Brother UK’s Phil Jones speaks of strong demand for products and in particular for products to be offered as a service (page 43). He asserts that companies are concerned about ensuring that people are productive as they possibly can be and the importance of putting printers in the right places to ensure maximum productivity.
He argues that strong product knowledge is key, and that if you go back to basics and you understand product features and functionality, which much of the industry does, you can quite easily translate a customer pain point into a benefi that you could quite easily match.
And, Quocirca’s Louella Fernandes talks about the opportunity that the DX economy brings to a channel whose offering has evolved beyond its traditional roots of print, into broader solutions and services that automate business processes and optimise workflws.
On page 22 she explains how leading managed print service providers are exceptionally well positioned to become an organisation’s trusted and strategic partner for long-term digital transformation.
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