UTAX (UK) has launched an all-new range of feature-filled A4 console MFPs that give dealers more flexibility in their printer deployments by offering the productivity and functionality of an A3 device in an A4 footprint.
Shaun Wilkinson, Managing Director at UTAX (UK), says the UTAX 300ci, 350ci and 400ci A4 ‘plus’ MFPs have been developed in response to changing print habits and consumer demand.
He said: “We’re seeing growing demand for 31-44ppm colour output in the A4 arena, which these devices deliver. Add in the fact that more users are upgrading to A4 MFPs from standalone colour printers than ever before, and it’s almost as if there’s a new product sector opening up which our partners can now tap into.”
Wilkinson added: “As well as the obvious attraction for organisations where space is at a premium, the new range allows our dealer partners to sell into new market sectors. For example, dealers have struggled to offer effective solutions in education where budgets are tight, print output is almost exclusively in A4 and advanced finishing options are highly desirable. That has all changed now, allowing dealers to start a dialogue with a great product story.”
The devices have a flexible, modular design with a range of paper tray and sorting options that enables them to be configured to meet a wide range of needs, from space-saving desktop models to fivetray floor-standing workgroup colour MFPs suitable for high volume print runs.
They have a maximum paper input capacity of 3,100 sheets and an output capacity of up to 3,300 sheets. Stapling and punching modules are also available.
All three models have a sturdy metal frame, making them as robust and longlasting as their larger A3 equivalents, plus long-life consumables and easy-change toner cartridges and other replaceable parts for quick servicing.
Print quality was a priority during product development, and the new MFPs come with a print resolution of 1,200 x 1,200 dpi and the ability to print onto a range of paper sizes, from A6R to banners 1.2 metres in length.
UTAX has been showing the UTAX 300ci, 350ci and 400ci to its dealer base and Wilkinson is confident that he has a winning range on his hands.
“We’ve been busy showcasing these devices to dealers at specific launch events in Birmingham, Glasgow and Dublin, and feedback has been extremely positive so far,” he said.
“Looking forward, we will be launching a number of new HyPAS applications throughout the year, which will help users maximise the potential of these new A4 devices and the full UTAX range. Organisations are looking for ways to automate processes, enhance document workflows and boost efficiency. By combining leading software solutions with stand-out MFPs, UTAX and our dealer partners are helping them achieve these goals.”
Demos of the new devices are also available at UTAX Technology Suites in London, Swindon and Manchester.